Virtue signaling…it’s everywhere isn’t it? At first it wasn’t that irritating, because it was easily ignored. The only people doing it were the usual suspects that would go away when their 15 minutes of fame were up. Then Twitter came along and verified how much everybody is stupid—except for you. It drives people to drink. Then the booze merchants had to get in on the act.
I promised myself that when I finally found this I would take it out to the desert and shoot it. Sadly, it was more expensive than I anticipated so I decided I needed to get back at Stone. How can I do it if don’t have a Twitter account?
This is my review of Budweiser Freedom Reserve Lager (limited release).
I figure the best way to stick it to them is to leave it on the shelf and buy something else that doesn’t suit Stone’s standard of “independentness.” Even if Budweisser is technically virtue signaling with this one, at least its one I can get behind. For the astonishing price of $16.99 for a dirty dozen, Budweiser will donate a percentage of the proceeds to Folds of Honor, a Veteran’s charity.
The problem I have with a lot of Veterans charities is how many of them, to put it bluntly: suck. Turns out Veterans like any other seemingly disadvantaged group are used to prey on the compassion of others. In fairness, if somebody wants to donate money, so long as everything is voluntary it is perfectly acceptable for a well meaning individual to do so.
The most well known example of such a charity is the Wounded Warrior Project. To put it politely: they suck ass. Given their celebrity endorsements, merchandising, being schilled by Bill O’Reilly every night for ten years, and their extensive marketing campaign it should be no surprise they have a high overhead. I would find it acceptable if that was the only questionable thing they were spending their donations on. TW: NY Times. Except it wasn’t; they were actually paying their executives $½ million salaries and hosting events at five star hotels. It got to the point where Charity Navigator gave them a D rating after they spent 40% of their revenue on overhead. They got better, but for many it’s too little too late. Then there are other scheisters who will use their well-known name to enrich themselves.
One I do like is Pat Tillman Foundation. I’ve participated in one of their events called Pat’s Run, where Arizona State hosts a 4.2 mile long run around Tempe Town Lake and ending at Sun Devil Stadium. Why the odd distance? He was number 42 at Arizona State. Its a scholarship fund.
Folds of Honor seems legitimate enough to me, they too are a scholarship fund.
About this beer: if you are leaving it on the shelf because you think it’s going to suck—it might surprise you. It’s a malty red lager based on a recipe recovered at Mount Vernon. Obviously, it’s different due to Washington predating lagers. My only complaint is it could use a bit more body but to be completely honest, this one doesn’t suck. Budweiser Freedom Reserve Lager (limited release): 3/5